Insurers are increasingly recognizing the IoT’s potential to offer real-time monitoring of vehicles, homes, and other areas of key risk exposure. And one way they are seizing on this opportunity is partnering with emerging startups and tech giants in the space. American Family Insurance recently partnered with Ring (an earlier investment) and Google’s Nest to offer discounts on smart home products. Progressive partnered with Censio — backed by General Catalyst and Bain Capital Ventures — and has adopted its sensor technology to measure in-car smartphone usage, driving habits, and power the Snapshot mobile app that measures when and how users are driving using their smartphones.